Quote of the Day – on innovation

Experiment

Experiment (Photo credit: jeff_golden)

“Innovation is the Holy Grail for those in pursuit of enhanced value creation. To those interested in studying people and organisations, innovation energises the organization and “liberates” people from staid, in-the-box thinking. To the marketing expert, innovation creates new products and services with possibly new channels of distribution. To the economist, innovation is a mechanism for generating super-normal profits. To the finance experts, innovation is often a path to higher shareholder returns.” Chan and Thakor, 2013

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